Nutanix
Senior Product Marketing Manager- NDB
Sep 17, 2024
unknown
Full Job Description

Hungry, Humble, Honest, with Heart.


The Opportunity

Nutanix is looking for a Senior Product Marketing Manager to lead product marketing for Nutanix Database Service (NDB), Nutanix's database automation offering that dramatically simplifies managing database infrastructure at scale. NDB is transforming how enterprises manage, scale, and optimize their databases across on-prem, edge, and public clouds. FInancial institutions, healthcare organizations, public sector organizations and many more rely on NDB to automate provisioning, patching, copy data management, and lifecycle operations for their databases that are at the heart of their businesses. This is an opportunity to dramatically improve how databases are operated and managed, increase agility for developers, and accelerate innovation across industries.

In this role, you will drive marketing strategy and execution for NDB including positioning and messaging, campaigns and tactics, content creation and publishing, sales enablement, and cross-functional collaboration to drive planning and execution in a rolling 90-day window on a weekly basis. You will also work closely with sales leaders, product leaders, and partner marketing teams to drive joint marketing activities with our database partners including Oracle, EDB, Percona, and many others. You will lead from the front and be a spokesperson for the product at events, EBXs, webinars as well as internally for enablement.


About the Team

At Nutanix, you will be joining the Product and Solutions Marketing team, a dynamic group currently consisting of over 40 members spread out across all geos. The team culture is highly collaborative, fostering an environment where innovative ideas are welcomed, and teamwork is valued. You will have the opportunity to work closely with colleagues who are passionate about driving the success of Nutanix's products and solutions.

You will report to the Sr. Director of Strategic Marketing. As for the work setup, Nutanix offers a flexible arrangement, allowing for a hybrid or remote working environment.


Your Role

Subject Matter Expert

  • Develop expertise in the database management landscape, industry trends, and competitor activities to serve as a knowledge resource for internal teams, including sales and extended marketing teams.
  • Own the messaging framework for NDB, including value propositions, use cases, customer personas, and competitive analysis, to build persuasive and differentiated messaging.
  • Develop creative strategies to drive awareness for NDB in targeted industries, including financial services, healthcare, and public sector.
  • Be a recognized and respected spokesperson for NDB, representing the product at customer briefings (EBX), webinars, conferences, and sales/partner enablement sessions.
  • Own and coordinate NDB product launches, including content creation, sales enablement, and press and analyst outreach.
  • Develop narratives for key news moments-industry events, partner conferences, analyst briefings, and .NEXT (Nutanix's leading customer and partner conference).
  • Collaborate with partners, including database ISVs and systems integrators, to develop and execute joint marketing initiatives and Go-To-Market strategies, expanding the reach and impact of NDB within the industry.


Content Creation and Sales Enablement

  • Create and review content including blogs, white papers, solution briefs, analyst reports, infographics, videos, datasheets, web pages, and TCO/ROI tools to ensure accurate messaging, voice, and alignment with product capabilities.
  • Develop use case-focused content to integrate offerings into broader marketing campaigns.
  • Cultivate customer references and create compelling customer success content, including written case studies, video testimonials, and interactive webinars highlighting real-world use cases.
  • Develop and enhance best-in-class sales enablement tools and programs to reduce sales friction and improve sales readiness.
  • Maintain a repository and tracking system for NDB content, including ownership of the NDB intranet pages and the tracking and expansion of our customer stories across various channels.
  • Drive and achieve key marketing performance metrics while representing NDB in quarterly business reviews, ensuring alignment with overall business objectives and demonstrating the impact of marketing initiatives.

What You Will Bring

  • 10+ years of product marketing experience in the database management or cloud services market.
  • Strong domain expertise in database technologies such as SQL, NoSQL, cloud databases, Database-as-a-Service (DBaaS), and database automation.
  • Bachelor's degree in engineering or computer science (or equivalent experience), MBA preferred.
  • A humble team player with a bias for action and a strong desire to work in a fast-paced, dynamic environment.
  • The ability to think strategically while also executing as an individual contributor.
  • A self-starter who takes the initiative, works independently, and thrives in a rapidly growing company.
  • A proven track record in supporting global sales teams to meet revenue goals.
    Excellent written and verbal communication skills, strong executive communication abilities, and polished presentation skills.

The pay range for this position at commencement of employment is expected to be between USD $ 124,480 and USD $ 247,800 per year.

However, base pay offered may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. The total compensation package for this position may also include other elements, including a sign-on bonus, restricted stock units, and discretionary awards in addition to a full range of medical, financial, and/or other benefits (including 401(k) eligibility and various paid time off benefits, such as vacation, sick time, and parental leave), dependent on the position offered. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

If hired, employee will be in an "at-will position" and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors. Our application deadline is 40 days from the date of posting. In good faith, the posting may be removed prior to this date if the position is filled or extended in good faith.


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Senior Product Marketing Manager- NDB
Nutanix
Sep 17, 2024
unknown
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